SanDisk

Events, experiential and live marketing

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The Challenge

Since 2000, FK3 has been tasked to support SanDisk’s event team in the design and implementation of show experiences. The goals for the various shows include launching new products, demonstrating the latest industry-leading technologies, entering new markets, and engaging with channel partners and customers. Event strategy and presence must always maximise impact & return for the given budget and maintain strong brand identity.

The Ideas

FK3 has helped to produce over 100 shows with the SanDisk team, covering North America, Europe, Middle East, and APAC. Services have included stand and graphic design, video and media content, product displays, presentations, promotions, hospitality, staffing, and training.

FK3 has worked on channel and launch events, press events, customer events and consumer roadshows, plus a number of exhibitions & tradeshows including: CES, Mobile World Congress, IFA, CeBit, IBC, Computex, Photokina, Gitex, and many others.

Categories

  • Experimental